Centre for Continuing Education
Presents
Leading with Influence
Hybrid Workshop
Free of Cost
November 3, 2025 | 03:00 PM to 06:00 PM | Adani University Campus, Ahmedabad
Centre for Continuing Education
Adani University – Centre For Continuing Education
Adani University is a research-intensive educational institution set up with the objective to empower by focusing on real-world problems and contribute to global sustainability. With its futuristic & inspirational thought leadership from Adani Group, we aim at trans-disciplinary excellence.
AU-CCE (including Executive Education) is poised to enable, empower, and enhance your learning appropriate to your profession. The Centre offers a wide spectrum of programs, that are specifically designed for practicing managers, at various points in their careers, helping them to up-skill and progress, and be the leader that their organization, needs them to be. These programs are designed and delivered by a rich pool of distinguished faculty, industry experts and highly experienced practitioners, to meet various learning requirements of practicing managers.
AU-CCE brings to you the gamut of global experiences, and current knowledge trends through its various programs as below:
- Long Duration Programs
- Executive Certificate Programs
- Certificate Programs
- Customized Programs
About the Workshop
This half-day workshop is designed to equip senior leaders and future leadership professionals with a strategic understanding of Cialdini’s 7 Principles of Influence—Reciprocity, Commitment & Consistency, Social Proof, Authority, Liking, Scarcity, and Unity. Through real-world examples and interactive discussions, participants will explore how to apply these principles ethically to enhance leadership communication, strengthen stakeholder relationships, and drive organizational impact. The program emphasizes practical application, enabling leaders to influence credibility, foster alignment within teams, and accelerate decision-making for greater business outcomes.
Prestigious Certificate, Co-Branded with
- The link will be shared with participants outside Ahmedabad
- Followed by Networking Hi-Tea
Learning Outcomes
Strategic Understanding
- Grasp the 7 Principles of Influence: Understand Reciprocity, Commitment & Consistency, Social Proof, Authority, Liking, Scarcity, and Unity—and their psychological foundations.
- Recognize ethical boundaries: Learn how to apply influence techniques responsibly to build trust and long-term credibility.
Leadership Communication
- Enhance persuasive communication: Apply influence principles to improve messaging in high-stakes conversations, negotiations, and stakeholder presentations.
- Adapt influence styles: Tailor approaches based on audience type—board members, teams, clients, or regulators.
Relationship Building
- Strengthen internal influence: Use principles to foster alignment, motivate teams, and drive cultural change.
- Boost external impact: Influence partners, customers, and investors more effectively by leveraging authority, social proof, and liking.
Decision-Making & Change Leadership
- Drive commitment to change: Use consistency and unity to encourage buy-in for transformation initiatives.
- Navigate resistance: Apply reciprocity and liking to overcome objections and build collaborative momentum.
Business Impact
- Improve stakeholder engagement: Use influence to deepen relationships and increase stakeholder satisfaction.
- Accelerate strategic outcomes: Leverage influence to align teams with vision, speed up decision-making, and enhance execution
Expert Profile
Mr. Bas Wouters
Co-Founder & Global CEO, Cialdini Institute
Author | Persuasion Expert | Keynote Speaker | Trainer
Bas Wouters is a globally recognized expert in persuasion and behavioral influence, combining entrepreneurial success with science-based insights to ethically improve decision-making. As Global CEO of the Cialdini Institute and co-author of the award-winning bestseller Online Influence, he has helped leading organizations such as Disney, Allianz, and Booking.com optimize engagement and outcomes. With a proven track record of building multimillion-dollar businesses, achieving 500% revenue growth in financial services, and disrupting industries through innovation, Wouters brings both practical experience and academic rigor. Praised by Dr. Robert Cialdini for his unique blend of expertise and leadership, he continues to inspire as a trainer, coach, and keynote speaker, empowering people and organizations to gain more meaningful “YES” responses and achieve greater success.
Author | Persuasion Expert | Keynote Speaker | Trainer
Bas Wouters is a globally recognized expert in persuasion and behavioral influence, combining entrepreneurial success with science-based insights to ethically improve decision-making. As Global CEO of the Cialdini Institute and co-author of the award-winning bestseller Online Influence, he has helped leading organizations such as Disney, Allianz, and Booking.com optimize engagement and outcomes. With a proven track record of building multimillion-dollar businesses, achieving 500% revenue growth in financial services, and disrupting industries through innovation, Wouters brings both practical experience and academic rigor. Praised by Dr. Robert Cialdini for his unique blend of expertise and leadership, he continues to inspire as a trainer, coach, and keynote speaker, empowering people and organizations to gain more meaningful “YES” responses and achieve greater success.
- Who Should Attend
Senior Leaders & Executives: CEOs, COOs, CFOs, and other C-suite leaders, HoDs, and decision makers
Sales, Marketing & Business Development Professionals: Sales directors and account managers, Brand strategists and campaign leads, Client relationship managers.
Policy Makers & Public Sector Leaders: Government officials and regulators, NGO and nonprofit directors, Diplomats and advocacy professionals
Academics, Educators & Thought Leaders: Professors and researchers in psychology, business, and communication, Executive coaches and leadership trainers
- When & Where?
| Date | November 3, 2025 |
| Day | Monday |
| Duration | 03:00 PM to 06:00 PM |
| Mode | Hybrid |
| Venue | Adani University Campus, Adani Shantigram, Ahmedabad 382421 |