Centre for Continuing Education
Presents
Persuasion & Negotiation
Batch – 1
April 24-25, 2025 | 10.00 AM to 6.00 PM | Adani University Campus
Centre for Continuing Education
Adani University – Centre For Continuing Education
Adani University is a research-intensive educational institution set up with the objective to empower by focusing on real-world problems and contribute to global sustainability. With its futuristic & inspirational thought leadership from Adani Group, we aim at trans-disciplinary excellence.
AU-CCE (including Executive Education) is poised to enable, empower, and enhance your learning appropriate to your profession. The Centre offers a wide spectrum of programs, that are specifically designed for practicing managers, at various points in their careers, helping them to up-skill and progress, and be the leader that their organization, needs them to be. These programs are designed and delivered by a rich pool of distinguished faculty, industry experts and highly experienced practitioners, to meet various learning requirements of practicing managers.
AU-CCE brings to you the gamut of global experiences, and current knowledge trends through its various programs as below:
- Long Duration Programs
- Executive Certificate Programs
- Certificate Programs
- Customized Programs
About the Program
Persuasion and Negotiation are essential skills that professionals use daily—whether with clients, partners, vendors, colleagues, or employees. Excelling in these areas requires self-awareness, preparation, and practice.
This powerful program integrates Behavioral psychology, Aristotle’s rhetoric, Cialdini’s influence techniques, and Harvard negotiation strategies tailored to the Indian context. Through hands-on learning, participants will develop the skills needed to succeed in high-stakes situations.
Effective negotiation demands more than strong performance at the table—it requires a robust strategy and thorough preparation. In this interactive program, participants will explore key strategies, planning techniques, and persuasion methods critical for navigating complex negotiations with confidence.
With expert guidance and practical exercises, participants will master the art of persuasion, influence, and negotiation, gaining a distinct edge to achieve better outcomes.
Learning Modules
Mastering Persuasion & Influence
- Credibility: Building trust and authority in conversations
- Emotion: Connecting with your audience through emotional appeal
- Logic: Structuring arguments with data, evidence, and reason
- The Neuroscience of Persuasion: How the brain processes influence
- The 3 Cs of Executive Influence: Confidence, Clarity, and Conviction
- Non-Verbal Influence: Body language, voice modulation, and micro-expressions
- The Art of Storytelling for Influence: Structuring narratives that captivate and persuade
- Influencing without Authority: Driving decisions without formal power
- Framing & Reframing Techniques: Cialdini’s Science of Influence and Persuasion
- Cognitive Biases & Resistance: Why people resist and how to navigate pushbacks
- The Conflict-Resolution Matrix: Turning opposition into collaboration
- Advanced Questioning Techniques: Unlocking hidden objections
Advanced Negotiation Strategies & Decision-Making
- Distributive vs. Integrative Negotiation – Creating vs. claiming value
- The Harvard Model of Negotiation: Interests vs. Positions
- Anchoring, BATNA & ZOPA: Strengthening negotiation power
- Power Negotiation Tactics: The Good Cop/Bad Cop, The Nibble, Silence & Pause, and The Flinch
- Detecting Lies & Misinformation in Negotiation – Reading between the lines
- Cultural Intelligence in Global Negotiations – Adapting strategies for cross-border deals
- Negotiating Under Pressure: Handling aggressive counterparts & crisis scenarios
- Emotional Intelligence in Negotiation: Managing stress & emotions in high-stakes discussions
- Ethical Dilemmas & Negotiation Ethics: Balancing assertiveness with fairness
- Negotiation Closure Techniques: Gaining agreement and sealing the deal
- Creating Win-Win Outcomes: Long-term relationship management after negotiation
- Post-Negotiation Analysis: Learning from successes and failures
- Personal Influence and Negotiation Strategy: Defining the next steps for applying persuasion & negotiation tactics
Facilitator
Dr. Baishali Mitra
Associate Professor – Communications Area Faculty of Management Sciences, Adani University
An educator in the field of Strategic Communication and Corporate Communication, with 25 years of experience in academia, Dr. Mitra holds expertise in grooming corporate executives, post-graduate students, and entrepreneurs. Her research interest lies in the dynamics of innovative communication strategies and entrepreneurship. After completing her double M.A. in Linguistics and English Literature, she received her Ph.D. in English Diaspora Literature from Osmania University. She has completed her Executive Program in ‘Communication Strategies for Corporate Leaders’ from IIM, Calcutta. She is a qualified Business English Certificate Trainer from British Council, India. Her research in mobile-enabled language learning under the UGC Grant has helped students with anytime, anywhere learning. She is dedicated to mentoring professionals, integrating innovative ideas for problem-solving and decision-making in business with an entrepreneurial mindset.
- Teaching Pedagogy
- Lectures and Presentations
- Case studies
- Live Storytelling Challenges
- Roleplays
- Real time Simulations
- Negotiation Exercise
- Learning Objectives
Through real-world business simulations, case studies, and immersive role-plays, participants will learn how to:
- Influence decision-making
- Persuade diverse stakeholders
- Negotiate with confidence
- Master executive presence to lead with authority and impact
- Navigate difficult conversations and overcome resistance
- Handle high-stakes, multi-party negotiations
- Who Should Attend
Techno-commercial Professionals
Sales & Marketing Professionals
Business Leaders
Mid-to-Senior Executives
Consultants
Entrepreneurs
- When & Where?
| Date | 24th and 25th April 2025 |
| Day | Thursday and Friday |
| Duration | 10:00 am to 6.00 pm |
| Mode | Offline |
| Venue | Adani University Campus, Adani Shantigram 382421 |
Investment
Rs.8500/‑ per participant plus 18% GST. Special concession for 3 or more nominations from same organization.
Special 10% discount for the Adani Group Participant, and concession of 20% in case of nominating more than 3 participants from same organization.
Note: Batch size limited to 30 seats only.
